ABN AMRO warns that the NPO budget cuts are affecting the entire Dutch production sector. A large part of the public broadcasting budget flows to external producers. That money is now at risk of partially disappearing. As a result, producers are becoming more dependent on commercial and international clients. Margins and rights are more frequently under pressure at those parties. Streaming services regularly use total buyouts. Producers then miss out on future revenue from international exploitation. The Dutch TV advertising market is projected to decline by more than five percent in 2025. Bargaining power is shifting further towards international platforms. Local producers primarily retain a position where knowledge of the Dutch context matters.